In order to value the business, an individual can use three basic approaches. These three approaches include the market approach, the income approach, and the asset approach. The worth of the business using these three approaches are discussed in this website. To begin with the asset approach is always based on the principle of substitution. This is a basic approach that assumes that no investor or a buyer that is willing to pay more for a particular business than the cost to reproduce it right across the street. It deals with how the employer and employee treats the customers and the reputation that the business hold in the marketplace.
Valuing and understanding the asset approach and the limitations that it offers is important. This approach is useful in intensive companies where it is used to indicate the value of the high assets in such a company. There are times when it is used as a liquidation value for the services given in a certain company by both employee and the employer of that company. It wise to know that both the market approach and the income approach to capturing the value of the company’s goodwill or intangible value. This is important in valuing the worth of a certain business that is service oriented.
The second approach being the income approach assumes that the buyer pays for the cash flow which the business is setup to produce going forward as of the date of sale. It is advisable to note that these buyers by the cash flow. This is usually seen through the amount of money that the buyer is willing to pay to access the cash flow of the business depending on the risk that is associated with the buyer actually receiving it once the business owner exits the business.
It is evident that if the business shows a consistent history of steady cash flow and growth any buyer is likely to pay a lot of money for the cash flow stream which is less risky here. This is usually unlikely for a similar business which is unstable and cannot be assumed to recur in future periods that means it’s riskier.
The market approach usually will require the individual owning the business to do research on various other businesses in the market, compared the businesses, prepare a comparative data from the research, so that he or she is able to know the value of the business and how it is doing in the market. The metric such as the leverage, assets, liquidity, turnover, revenue, growth, and many more are used to determine the value of the business in the market. These metrics are very important in understanding this transaction, the history of the market, the business, and the prices that are related to various financial metrics of these companies.